In-depth consulting project for VR arcade gaming solution

MARKETING & PROMO

LOCATION BASED

RESEARCH ANALYSES

SPECIAL SOLUTIONS

Client: (CONFIDENTIAL)

Creative Agency: C-Studio

Partners Involved: CRIFFIN R&D

Many aspects of this project are currently confidential and will be made public in summer 2018.

However, we can disclose this much: in early 2016 a CEO from an European game development company contacted to reflect ideas on building a specific gaming arcade oriented solution – an “overlapping VR” based defender first-person shooter where weapons, buttons, and interior elements are touchable as they’re placed to precisely the same position in Virtual Reality as in real life.

From this discussion, an in-depth consulting project was started and lasted for several months, involving constant conference calls and visits to the client location. C-Studio’s objective was hardware analyses and creative gameplay suggestions. As the result of the project, 20-page analyses was written covering anything from technical analyses to safety-related topics. As a result of this project prototypes were built, later in 2016 new spin-off was founded. New company will provide their innovative gaming solutions in the out-of-home entertainment sector.

CREATIVE
30%
PRODUCTION AND DEVELOPMENT
0%
RESEARCH & RELATED CONSULTING
100%

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